{"id":5499,"date":"2023-03-31T06:07:00","date_gmt":"2023-03-31T06:07:00","guid":{"rendered":"https:\/\/kick442.com\/?p=5499"},"modified":"2023-03-31T06:07:00","modified_gmt":"2023-03-31T06:07:00","slug":"gsl-plaidoyer-de-guinness-pour-des-sponsors-additionnels","status":"publish","type":"post","link":"https:\/\/kick442.com\/fr\/gsl-plaidoyer-de-guinness-pour-des-sponsors-additionnels\/","title":{"rendered":"GSL: Plaidoyer de Guinness pour des sponsors additionnels"},"content":{"rendered":"<p>Engag\u00e9e dans l&#8217;accompagnement du Football f\u00e9minin Camerounais depuis d\u00e9j\u00e0 3 ans, la marque Guinness envisage de <strong><em>faire briller davantage les femmes<\/em><\/strong>. Le sponsor de la Guinness Super League, championnat f\u00e9minin \u00e9ponyme est en qu\u00eate de sponsors additionnels. \u00c0 travers la campagne \u00ab <strong><em>Call For Co-Sponsors<\/em><\/strong> \u00bb dont le lancement se fera ce vendredi 31 Mars \u00e0 Douala, le partenaire de la F\u00e9d\u00e9ration Camerounaise de Football (F\u00c9CAFOOT) qui travaille avec la Ligue de Football F\u00e9minin du Cameroun (LFFC) invite les potentiels sponsors \u00e0 saisir les opportunit\u00e9s qu&#8217;offrent la Guinness Super League.<\/p>\n<p>Cette initiative de la marque Guinness part du constat selon lequel \u00ab Les marques n&#8217;accompagnent pas assez le football f\u00e9minin \u00bb, alors que le football f\u00e9minin Camerounais draine de plus en plus de foule. Et les faits ne diront pas le contraire\u2026<\/p>\n<p>La marque Guinness qui s&#8217;\u00e9tait donn\u00e9e le pari en novembre 2020 de promouvoir la r\u00e9duction des in\u00e9galit\u00e9s envers les femmes, commence d\u00e9j\u00e0 \u00e0 faire bouger les lignes sur l&#8217;\u00e9galit\u00e9 femmes hommes dans le segment du football. Il faut dire qu\u2019en seulement 2 ans, les fruits tiennent d\u00e9j\u00e0 les promesses des fleurs.<\/p>\n<p>Sur le plan pratique, les joueuses ont quitt\u00e9 des pelouses non-praticables pour des stades aux standards internationaux comme c&#8217;est le cas pour leurs homologues masculins avec pr\u00e8s de mille spectateurs pr\u00e9sents pendant les Guinnessico. On a souvent vu les stades annexes d\u2019Omnisports, d\u2019Olembe, de Bepanda et le stade de Ngoa-Ekelle faire le plein d\u2019\u0153ufs lors des rencontres \u00e0 fort impact comme le Guinnessico.<\/p>\n<p>De plus, les rencontres du Championnat f\u00e9minin dispose aussi d\u2019une campagne m\u00e9diatique tout comme celui des hommes. La Guinness Super League a g\u00e9n\u00e9r\u00e9 environ 375 minutes par semaine d&#8217;exposition m\u00e9diatique sur les radios et chaines de T\u00e9l\u00e9vision locales. Une autre action contribuant \u00e0 r\u00e9duire le gap existant entre les footballeurs et les footballeuses. C\u2019est aussi l\u2019occasion de rappeler qu\u2019une pl\u00e9thore de m\u00e9dias brave souvent les intemp\u00e9ries pour donner \u00e0 la Guinness Super League le rayonnement qu\u2019elle m\u00e9rite mais aussi mettre en avant les acteurs du football f\u00e9minin.<\/p>\n<p>En outre, des parents ont manifest\u00e9 pour la premi\u00e8re fois, un r\u00e9el soutien \u00e0 leurs filles \u00e0 travers la campagne &lt; Avantage \u00e0 domicile &gt;. \u00c0 ceci s\u2019ajoute l\u2019int\u00e9r\u00eat croissant port\u00e9 au Championnat f\u00e9minin. On a enregistr\u00e9 que plus de 11 millions de personnes s&#8217;int\u00e9ressent au football f\u00e9minin, avec plus de 10 millions s&#8217;informant chaque mois.<\/p>\n<p>Forts de ces r\u00e9sultats et dans le but de faire briller davantage les femmes, la marque Guinness s\u2019est lanc\u00e9e dans la campagne \u00abCALL FOR CO-SPONSORS \u00bb pour aider son partenaire \u00e0 rechercher des sponsors qui viendront \u00e0 leur tour contribuer au rayonnement du football f\u00e9minin Camerounais. Une belle page de l\u2019histoire du football f\u00e9minin qu\u2019est en train d\u2019\u00e9crire Guinness au Cameroun au moment o\u00f9 l\u2019ex\u00e9cutif de la F\u00c9CAFOOT envisage \u00ab redonner au football Camerounais sa grandeur \u00bb.<\/p>\n<hr \/>\n<p><strong>Droits d&#8217;auteur 2022\u00a9kick442.com<\/strong><\/p>\n<p><strong>Tous droits r\u00e9serv\u00e9s. Ce mat\u00e9riel et tout autre contenu num\u00e9rique sur cette plate-forme ne peuvent \u00eatre reproduits, publi\u00e9s, diffus\u00e9s, \u00e9crits en totalit\u00e9 ou en partie, sans l&#8217;autorisation \u00e9crite de notre direction.<\/strong><\/p>\n<p><strong>Ce site n&#8217;est pas responsable des contenus affich\u00e9s par des sites externes<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Engag\u00e9e dans l&#8217;accompagnement du Football f\u00e9minin Camerounais depuis d\u00e9j\u00e0 3 ans, la marque Guinness&hellip;<\/p>","protected":false},"author":2,"featured_media":5500,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[39,139,37,5,124],"tags":[],"class_list":["post-5499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-african-football","category-featured","category-fecafoot","category-football","category-guinness-super-league"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - 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